Viral marketing is a vital part of any business on or offline. Without it, there is little hope of a business to survive. Here are six ideas to help you start your viral marketing campaign:
1) Purchase the branding rights to a viral e-book.
Allow people to give away your free e-book to their visitors. Then, their visitors will also give it away. This will just continue to spread your ad all over the Internet.
2) Create free website tools.
Create some templates, graphics, etc. and upload them to your site. Then, allow people to give away your free web design graphics, fonts, templates, etc. Just include your ad on them or require people to link directly to your website. Make sure that you include a link back to your site in the copyright notice and require them to keep your copyright notice intact.
3) Create a forum or chat room.
If you have the ability to set up a forum or other bulletin board, you really have a great tool. Allow people to use your online discussion board for their own website. Some people do not have one. Just include your banner ad at the top of the board.
If you have created a chat room, you may learn some free web-advertising secrets on how to market your products and service in them. Chat rooms are usually broken into small categories. You will need to find the right chat room where your targeted audience would gather. If one does not exist, then you should create it.
It will be of no used to create one that is obviously for the sole purpose of selling your product or service. It just needs to attract people who would be interested in your product or service.
4) Write an e-book.
Allow people to place an advertisement in your free E-book if, in exchange, they give away the e-book to their web visitors or e-zine subscribers.
An e-book that includes your marketing message and a link to your website is a proven technique in viral marketing. This method uses the multiplication effect to erupt the distribution of your message by willing participants.
E-books are fairly easy to create. It is possible to produce your own E-books by combining articles that you have written or have gotten from public domain sources, such as article submission directories.
5) Write articles that pertain to your product or service.
Allow people to reprint your articles on their website, in their E-zine, newsletter, or magazine. Remember to include your resource box and the option for article reprints at the bottom of each article. This will provide the visitor with quick access to your site. This person could even be a potential customer.
6) Get branding rights to a product.
You can easily find products on the Internet that will sell you a license allowing you to distribute the product free of charge to other people. Look for products that provide branding rights. That is where you can include your own name, website, and contact information for customers.